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Economics of Strategy Seventh Edition

David Besanko, David Dranove, Mark Shanley and Scott Schaefer
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Economics of Strategy focuses on the key economic concepts students must master in order to develop a sound business strategy. Ideal for undergraduate managerial economics and business strategy courses, Economics of Strategy offers a careful yet accessible translation of advanced economic concepts to practical problems facing business managers. Armed with general principles, today's students--tomorrows future managers--will be prepared to adjust their firms business strategies to the demands of the ever-changing environment.
Call Number41 ECO dav
Author(s)David Besanko, David Dranove, Mark Shanley and Scott Schaefer
PublisherJohn Wiley & Sons
Collationxxii, 520 25cm
LanguageEnglish
Classification41 ECO dav
ISBN/ISSN978-1-119-04231-0
Edition7th
Release Date2016
Topic(s)Business & Economics

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