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Economics of Strategy focuses on the key economic concepts students must master in order to develop a sound business strategy. Ideal for undergraduate managerial economics and business strategy courses, Economics of Strategy offers a careful yet accessible translation of advanced economic concepts to practical problems facing business managers. Armed with general principles, today's students--tomorrows future managers--will be prepared to adjust their firms business strategies to the demands of the ever-changing environment.
| Call Number | 41 ECO dav |
| Author(s) | David Besanko, David Dranove, Mark Shanley and Scott Schaefer |
| Publisher | John Wiley & Sons |
| Collation | xxii, 520 25cm |
| Language | English |
| Classification | 41 ECO dav |
| ISBN/ISSN | 978-1-119-04231-0 |
| Edition | 7th |
| Release Date | 2016 |
| Topic(s) | Business & Economics |
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